This week’s Market Insights highlights curriculum trends, coherence challenges, and what to watch in ELA.
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Market Insights

August 8, 2025

The start of the school year offers more than just a reset; it’s a chance to pause and reflect on what’s in place, what’s shifting, and what students and teachers need most right now. In this week’s Market Insights, we’re sharing signals that can help inform those reflections, from how districts are navigating curriculum coherence to what’s changing in the broader K–12 landscape.

Spotlight

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Education Week | Districts Using High-Quality Reading Curricula Still Supplement With Other Materials. Why?

A new EdWeek feature highlights that while many districts are adopting high-quality curricula, most still supplement with additional materials. The article underscores that the real challenge isn’t the number of products in use, but the need for intentionality and coherence across them, so that all materials support a unified instructional vision. CEMD’s insights are featured to show the real curriculum choices district leaders are making on the ground.

From the Field

The Next 30 Years | When Schools Need ‘Balanced Literacy Rehab’

EdReports | EdReports Launches Next Generation of Curriculum Reviews

 

What We're Reading

    EdWeek Market Brief | School Districts Get a Mountain of Data From Vendors. Why Aren’t They Putting It to Use?

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    NCTQ Blog | Teach reading, not guessing: Connecting what teachers learn to what students need

    The74 | If the Money Moves, the Metrics Must, Too

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    Resource of the Week

      Explore CEMD’s latest brief: Signals of Change: Tracking District Shifts Toward High-Quality ELA Materials. This data-rich snapshot reveals how K–5 ELA adoption patterns are trending toward higher-quality programs, and what’s driving the shift. It also flags persistent barriers and offers practical questions district leaders can use to evaluate current materials and plan for stronger alignment moving forward.

       

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      Explore the Trends

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          Center for Education Market Dynamics, a project of Cambiar Education, 4653 Carmel Mountain Road, Suite 308-97, San Diego, CA 92130

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